Case study · B2B software company
From about 200 to 11,000+ monthly visitors from Google in two months
What we did: built free tools their customers search for, wrote pages around real searches, and fixed what stopped Google from reading the site.
Home / PPC management · Updated October 26, 2026
PPC management · Google & Meta ads
Most small business ad accounts bleed money nobody's watching. We set up and manage Google and Meta ads, check them every week, and track every call and form lead to the dollar. You just approve.
In short
Small budgets get wasted fast on broad keywords and untracked campaigns. The fix is narrow targeting, tight ad groups and tracking every call and form, so you only keep spending on what works.
Case studies
Case study · B2B software company
What we did: built free tools their customers search for, wrote pages around real searches, and fixed what stopped Google from reading the site.
AI visibility audit · national healthcare service
Strong Google rankings don't mean AI recommends you. ChatGPT wanted independent proof this company didn't have yet. We mapped exactly which sources would close the gap.
Traffic figures are third-party estimates from Ubersuggest, October 2026. AI results as returned on October 25, 2026.
What's included
Search campaigns built around the keywords that bring buyers, not just clicks.
Calls and form leads tracked, so every campaign is judged on results.
Ads written and designed for you, approved before they run.
Bids, budgets and search terms reviewed every week to cut waste.
Pages built to turn ad clicks into calls (available with web design).
Spend, leads and cost per lead, in plain English.
How it works
No tools to learn and no writers to chase. You see everything before it goes live.
Budget, keywords and audiences that fit your goals.
You see the ads and budget before anything runs.
Launch, then weekly checks to cut waste.
Monthly spend, leads and cost per lead.
Pricing
Management starts at $399/mo plus your ad spend, paid directly to Google or Meta. Included in the Full Team plan ($1,999/mo). No contracts.
PPC for small business
Small budgets get wasted fast on broad keywords and untracked campaigns. The fix is narrow targeting, tight ad groups and tracking every call and form, so you only keep spending on what works.
Ads bring leads now. SEO and AI visibility bring leads for free later. Most businesses do best with a mix, and shift budget as organic results grow.
FAQ
It depends on your market and goals. We'll recommend a starting budget after a free AI Visibility Snapshot, and you can change it any time.
No. You pay Google or Meta directly, so you always control the budget.
Ads can bring leads in the first week. Expect a few weeks of testing to bring the cost per lead down.
No. Cancel any time by email.
Google Ads and Meta (Facebook and Instagram) ads.
See exactly who's getting your customers instead. Free AI Visibility Snapshot: one page in 48 hours, no card, no sales call.